Wattles Mansion Designer Showcase 2017

It’s show house season and this year WestEdge is proud to be a partner of two Los Angeles area show houses, the Wattles Mansion Designer Showcase and the Pasadena Showcase House of Design.

First up is the Wattles Mansion Showcase which will be unveiled this week and is open to the public March 23-April 16. The 2017 theme, Hollywood History:  The New Classics, will demonstrate through interior design how to reinterpret a historic home for today’s contemporary lifestyle.

The magnificent Wattles Mansion was built in 1908, and was the original home of famous financier Gurdon Wattles who bankrolled much of early Hollywood.   It’s a classic Mission Revival masterpiece designed by Myron Hunt and Elmer Grey, who also designed the Huntington Library, the Rose Bowl and the now-gone Ambassador Hotel.  Today the residence, owned by the City of Los Angeles Department of Recreation and Parks, comprises the only remaining example of a pre-film industry Hollywood estate.  It continues to receive lasting improvements to help preserve its status as one of the finest turn-of-the-century estates in Hollywood.

Participants this year include such noted designers as Woodson & Rummerfield’s House of Design; Melinda Ritz and Mae Brunken on behalf of the Set Decorators Society of America; Patrick Dragonette; David Dalton; Ryan Saghian; Winslow & Cohen; Kym Rodger; Nicole Gordon; Fernando Diaz; Anna Hoffman; Victoria Reitz; Leslie Shapiro Joyal; Jessica Brende; Kelley Jackson with the generous support of Ofir Grushkovski, owner of Future Home Builders; Kathleen Beall and Williams Sonoma Home.

Sponsors include Snyder Diamond, Sherwin Williams, Sub-Zero Wolf, LAYKIN et Cie, City of Los Angeles and City of Los Angeles Department of Recreation and Parks.

In addition, this year’s showcase house will benefit three charities: No-Kill Los Angeles (NKLA), Save Iconic Architecture Projects (SIA) and Los Angeles Parks Foundation.

The Wattles Mansion will be open Thursdays through Sundays through April 16, from 10:00 AM to 5:00 PM. Admission is $40 per person and groups of 20 or more will be $35 per person.  For ticket sales, visit reitzhausproductions.com or wattlesshowcase.com.

 

 

 

 

Countdown to DIFFA’s Dining By Design NY

We’re less than one week away from the 20th anniversary celebration of DIFFA’s DINING BY DESIGN!

This event is always a highlight of the March NYC design calendar and this year should be a blow out party as DIFFA celebrates 20 years of their signature fundraising event, DINING BY DESIGN. DBD features colorful and inspiring dining table installations; it’s a fun chance to see some of the most creative folks in the design industry bring their out-of-the-box ideas to the table (pun intended), all to support DIFFA’s HIV/AIDS advocacy work.

The party kicks off next Thursday, March 16, with Cocktails by Design at Pier 92. Tables will be on display and open for public viewing through Sunday, March 20. And DBD runs alongside the Architectural Digest Design Show so there’s even more to see once you make your way to the Piers on NYC’s west side.

Tickets are available HERE.

And, be sure to check out the silent auction online HERE. Even if you can’t make the event, you can still support the cause by placing your bid to win some great items, including a weekend stay in Santa Monica and all-access passes to WestEdge in October (courtesy of Yours Truly).

Below are a just few of our favorite DINING BY DESIGN tables over the last few years.
We guarantee we’ll have more favorites to add to our list after next week!

Marc Blackwell designed table

 

Table by Anthropologie

 

Table by Ralph Lauren

 

Table by Kenneth Cobonpue

 

Table by Architectural Digest

Follow DIFFA and WestEdge on Instagram next week to see more dining table inspiration.

What’s this WELL Standard I Keep Hearing About?

We’re pleased to welcome Jennifer Berthelot-Jelovic to WestEdge this Friday, November 4. She’ll be presenting  Introduction to the WELL Building Standard: How It Can Benefit Your Projects and Clients  in the Jenn-Air Master Class Studio. Below Jennifer sheds light on what this WELL Standard is about and what it means for all of us.

By Jennifer Berthelot-Jelovic

We spend 90% of our time indoors and sitting is the new smoking.  Worse yet, physical inactivity is the 4th leading risk factor for mortality.  So what can we do about it?

In October of 2014, after years of development; The WELL Building Standard™, also known as WELL, was released as an evidence-based system for measuring, certifying and monitoring the performance of building features that impact health and well-being where we live, work and play.  WELL takes a holistic approach to health in the built environment; addressing behavior, operations, policies, procedures and design.  Much like LEED was created to measure and verify how healthy a building is for the planet; WELL was created to measure and verify how healthy a building is for the people.

“Design for Healthy Behaviors” is ranked #1 as both the most transformative and fastest-moving sub-trend of the Health and Well-Being macro-trend,” reported ASID Industry Outlook, 2015.  Research also shows that most employers are already offering health and wellness programs or initiatives, or plan to start providing them in the near future.

WELL focuses on seven concepts: Air, Water, Nourishment, Light, Fitness, Comfort and Mind; while using behavior, operations and design to drive the measurement and verification for these concepts.  WELL is like a nutrition label for your building, providing transparency on the quality of our built environment. We don’t want to design buildings that are obsolete before they are finished with construction!

If you are familiar with LEED, WELL is extremely complimentary.  Certifications for both are administered by the Green Business Certification Inc. (GBCI). WELL can be implemented alongside other rating systems such as LEED or Living Building Challenge; however, WELL also stands very solidly on its own as a Standard.  One of the highlights of WELL is that it is performance-based and focuses on meeting the intent, as opposed to being prescriptive and meeting a requirement.  There is much less paper documentation required by WELL, versus other rating systems.  WELL also uses performance verification audits to do on-site testing, visual inspections and spot checks; to ensure projects meet compliance.

Another benefit of WELL is that it does not separate Existing and New projects. There are standards and pilot programs aimed at a variety of situations.  If you want to check these out, please click here //www.wellcertified.com/.

WELL is administered by the International WELL Building Institute™ (IWBI), whose mission is to improve human health and well-being through the built environment.  WELL is not about ‘Healthy just for the Wealthy’.  Thus, IWBI was set up as a Public For Benefit Corporation requiring IWBI to donate 51% of their profits to health and wellness housing initiatives in local communities and highly impacted/stressed international communities.  WELL is all about healthier, more productive places for people and is a confluence of Medical Science, Building Science and Business Science. WELL is an evidence based, peer reviewed Standard that is 3rd party administered by IWBI.  And its believers are impressive!  Beginning November 4, 2016, U. S. Green Building Council (USGBC) CEO and founding Chairman, Rick Fedrizzi, is joining IWBI as CEO and Chairman of its Board of Directors. Rick brings with him decades of developing and implementing rating systems for the built environment such as LEED, all around the world.

There are a lot of different reasons people consider doing WELL certification. Some companies or multifamily residences are looking to attract the right employees, clients or tenants.  Some companies are looking to retain the people they have who might have a high cost to replace them.  Some companies are looking to do fewer negatives; while some companies are looking to do more positives.  Companies are looking for better ideas, fewer sick days, reduced presenteeism, higher return on investment, employee longevity, increased learning potential and more.  WELL provides a true benefits differentiator for those who achieve certification.

Many Owners, developers and self-insured companies see the return on investment for doing the WELL Standard.  The average company spends 1% of its annual budget on Energy.  Approximately 9% of that annual budget is spent on rent and operations.  That same budget focuses 90% of its allocations to the People.  From salaries, to benefits, to insurance, we spend most of our money on the people.  Where we work, play and live matters! WELL is providing a path to increase our ability to be healthy and productive, regardless of where we spend the majority of our time!

~ Jennifer Berthelot-Jelovic is President & CEO of A Sustainable Production (ASAP); a woman owned, full-service, global sustainability and wellness consulting firm based in Los Angeles, CA //www.sustainpro.org/.  She serves on the Board of Directors for the U.S. Green Building Council-Los Angeles chapter (www.usgbc-la.org) and is a WELL AP, LEED AP BD+C, LEED AP Homes, and USGBC LEED & WELL Faculty.

 

 

Convo By Design Social Lounge

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Launch Pad at WantedDesign NYC May 13-16

We just arrived in NY yesterday and are thrilled to be back for the many design events that comprise NYC Design Week, officially called NYCXDESIGN. We will be drinking lots of coffee (and cocktails) to power through 7 days of design happenings in all different shapes and sizes (and NYC neighborhoods).

This year, for the third year in a row, we’re aligned with WantedDesign as an industry partner. WantedDesign opened their Brooklyn show last week (which runs through May 17) and opens WantedDesign NYC this Friday, May 13 at the Terminal Store (269 11th Avenue between 27th and 28th street St.). WantedDesign NYC runs for 4 days so that should give ample time to get down to Chelsea to experience all there is to see and learn (don’t miss the design conversations hosted by Metropolis Magazine).

One of our favorite sections of the fair is Launch Pad, an initiative for emerging designers and their market ready prototypes who are hoping to catch the eye of manufacturers interested in producing their design. A jury of professionals will review the 30+ projects and award the best one with the “Launch Pad Best of 2016” award. The winner will receive the opportunity to exhibit at WestEdge in November, a special feature on Design Milk, a $2500 cash prize courtesy of Design Within Reach and an in-person design meeting with DWR’s Director of Merchandising.

AND new this year, you can vote on your favorite Launch Pad exhibitor online here. Voting runs through May 16 so let us know your favorite and, of course, come check out this talented group in person. We’ll be raising a glass with the designers and celebrating the winner on Monday, May 16 at the show. Follow us on Instagram for updates.
Launch Pad 2

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For complete event details, visit www.WantedDesignNYC.com
To see what else is happening in NYC on the design front this week, visit nycxdesign.com/

A Beach Chic Opening Night Party

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Presenting MADE:MODERN

Some of the most interesting products are being made right in our backyards, even though they may have yet to be fully discovered and recognized.

Troy and I have always been big supporters of independent designers so we’re thrilled to announce the WestEdge debut of MADE:MODERN, a section featuring independent designers/makers who speak to craftsmanship and the spirit of “making it”.

This initiative, sponsored in part by DESIGN MILK will feature dozens of designers and makers who specialize in exquisitely handcrafted, limited-production, and custom work, and allow guests to engage directly with the creative minds behind these products. The mix of local, national and international makers includes J Liston Design, Matthew Fairbank Design, Pamela Sunday, Shopfloor, Current Workshop, West of Noble, Von Lintel and dozens more.

We hope you’ll join us this October to meet and engage with some of the latest makers coming onto the design scene and making names for themselves in the industry.  Their stars are rising and we guarantee you’ll want to get to know them sooner rather than later.

Click here to learn more.

MADEModern photo collage blog_opt

 

 

WestEdge SF Highlights

Wow, hard to believe it’s come and gone so quickly!

Earlier this month June 4-5, we launched WestEdge San Francisco. We were thrilled to partner with the organizers of  SF Design Week to present the co-branded “SF DESIGN WEEK HUB” at Pier 27 along the Embarcadero Waterfront (the views were spectacular).

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40+ design brands joined us to show their latest products and welcome the design trade, design fans and international visitors to the Bay area for the kick-off of SF Design Week. The opening night party on June 4 was definitely the highlight of the event, welcoming 3,500 guests who were there to explore innovative products in lighting, furnishings and technology, while enjoying cocktails and some interactive play with a one-of-a-kind digital ping pong table designed by Gensler SF.

Studio bel SFDW Day 1 party SFDW

 

 

 

 

 

 

 

“To design something is to make a series of decisions that shape an experience for someone”, noted the evening’s Master of Ceremonies, Robert Brunner, founder of Ammunition (named Most Innovative Design in 2015 by FastCompany).

We’re already talking about a bigger SF presence for next year and want to especially thank our media and industry partners who showed such great support during this launch year.

Media partners included: The Architect’s Newspaper, California Home + Design, Dering Hall, Elle Décor, Gray Magazine, Interiors California, LUXE Magazine, Metropolis, Where SF, Ocean Home Magazine, San Francisco Magazine, and VENU.

Industry partners included: AIA SF, ASID, DIFFA SF, and IIDA.

If you missed us in SF, you can view highlights via the photo gallery here.

WestEdge + SF Design Week Hub June 4-5

We’re edging north! In just 4 short weeks, we’ll be up in San Francisco with San Francisco Design Week (SFDW) to co-present the inaugural SF Design Week Hub, an anchor event set to launch the week’s festivities and welcome thousands of attendees to celebrate design in the Bay area.

Pier 27

 

 

 

 

 

 

 

 

 

 

Pier 27 along San Francisco’s Embarcadero waterfront will be transformed into a destination for all things design for two full days in a very ‘San Francisco environment’ (this is where the America’s Cup was held two years ago, and being right on the water with views of the Bay bridge is pretty spectacular!). Guests will be able to see and purchase the latest products from 40+ leading brands – and engage with the designers who are creating some of the most inspiring products in furniture, lighting and more. To check out the brands who’ll be joining us, click here.

In addition to the product exhibition, the venue will serve as the destination and gathering spot for SFDW, offering educational programming and seminars, interactive design installations, and special events. And, did we mention that the venue will also serve as the spot for the official San Francisco Design Week opening night party? Last year they had 1,500 guests on opening night and this year are expecting 3,000! Luckily #OfftheGrid food trucks will be keeping the crowd well fed and bars will be aplenty. Registration is now open so get your tickets today. See you in the City by the Bay!

Gensler's Digital Ping Pong Table

Gensler’s Digital Ping Pong Table

2014 SF Design Week opening night party at AIrBnB

2014 SF Design Week opening night party at AIrBnB

 

Thought Leaders and Design Luminaries Take Center Stage

‘Content is King’ they say!  And we think we’ve got a lot of it.

Our WestEdge preview in the Los Angeles Times hit last weekend prompting the question of which day is best to attend. Of course, as an event producer, I think every day is a not-to-be-missed one.

Like last year, we’re are again thrilled that WestEdge has such great design industry insiders and partners joining us for a full 4 days of talks and lectures. While Thursday and Friday are geared more for the design trade, Saturday and Sunday programs are more consumer-friendly. And this year, we have Jenn-Air providing the backdrop for all of our programs with a high-design Jenn-Air Master Class Studio (see the sneak peek below).

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Here’s what’s on tap next week when it comes to design education and inspiration:

THURSDAY, OCTOBER 16
11:00-12:00 PM | More Money, More Profits
Presented by Kimberley Seldon, Kimberley Seldon Design Group

1:00-2:00 PM | Art & Interiors
Presented by ASID Los Angeles | Moderated by Cindi Burnett, Burnett Design Group
Featuring Marie Chambers, Louis Stern Fine Arts; Elizabeth East, L.A. Louver; Peter Mays, Los Angeles Art Association; MaryLinda Moss, Designers Fine Art Resource; and Jack Rutberg, Jack Rutberg Fine Arts

2:30-3:30 PM | Haute Design: The intersection of Fashion, Trend and Home Decor
Presented by Benjamin Moore

4:30-5:30 PM | The Consummate Kitchen
Presented by Jenn-Air | Moderated by Mayer Rus, Architectural Digest
Featuring: Steve Brown, Jenn-Air; Oliver M Furth, Oliver Furth Design and Decoration; Melinda Ritz, Melinda Ritz Interiors

FRIDAY, OCTOBER 17
10:00-11:00 AM | Salaries, Fees and Value: Data, Discussion and Direction from Industry Leaders
Presented by the Leaders of Design Council
Featuring: Keith Granet, Granet & Associates and Meg Touborg, METworks Inc.

11:30 AM-12:30 PM | Craftsmanship in the Digital Age
Presented by Dering Hall | Moderated by Steven Gambrel
Featuring: Bernard Brucha, MASHstudios; Paul Priven, Zia Priven; Wendy Schwartz, Cuffhome; and Delta Wright, Curated

1:00-2:00 PM | How to Get Published
Presented by Coastal Living | Moderated by Antonia van der Meer
Featuring: Sasha Emerson, Sasha Emerson Design

2:30-3:30 PM | Built to Last: Developing a Brand Legacy in the Design World
Moderated by Kathryn M. Ireland, Kathryn M. Ireland Textiles and Design
Featuring: Martyn Lawrence Bullard, Martyn Lawrence Bullard Design; Russ Diamond, Snyder Diamond; Christopher Farr, Christopher Farr USA; and Thomas Lavin, Thomas Lavin

4:00-5:00 PM | Rethinking Retail: Does Main Street Matter?
Presented by West Hollywood Design District in partnership with DIEM
Moderated by Frances Anderton, KCRW
Featuring: Jamie Adler, Phyllis Morris; Maria Cicione, Graye; Troy Hanson, WestEdge Design Fair; John Neamonitis, WorkOf; and Todd Nickey, Nickey Kehoe

5:30-6:30 PM | Why We Hate Work: Is How We Work Working?
Presented by IIDA Southern California
Moderated by Edie Cohen, Interior Design Magazine
Featuring: Liz Burow, HLW; Tiffany English, Ware Malcomb; Michelle Ives Ratkovich, AECOM; and Alan Young, Gensler

SATURDAY, OCTOBER 18
11:30 AM-12:30 PM | Rock Star Architecture: Creative Design for Recording Artists
Presented by FORM | Moderated by Lisa Bingham
Featuring: Joe Chiccarelli, Grammy-winning producer/mixer/engineer; Maureen Droney, Producers & Engineers Wing Sr. Executive Director, NARAS; Peter Grueneisen, FAIA, Nonzero Architecture; and Vince Wilburn Jr.

1:00-2:00 PM | The Bottom Line: How to Build a Cool Project Without Getting into Hot Water
Moderated by Susan McFadden, California Homes Magazine
Featuring: William Hefner, Studio William Hefner; Monique Lafia, Lafia/Arvin Interior Design; and Bart Mendel, Stonemark Construction Management

2:30-3:30 PM | Innovations in Kitchen & Bath Design
Presented by Angeleno Magazine | Moderated by Amanda Friedman
Featuring: Annette English, Annette English and Associates; Laurie Haefele, Haefele Design; Chris Tosdevin, Bulthaup Santa Monica; and Wendy Williams, Snaidero USA

4:00-5:00 PM | Design for Hospitality or Home
Presented by Ocean Home Magazine and Fairmont Miramar Hotel & Bungalows | Moderated by Melissa Gillespie
Featuring: Michael Berman, Michael Berman Limited and Lynda Murray, Lynda Murray Interior Design

SUNDAY, OCTOBER 19
11:30 AM-12:30 PM | The Art of Entertaining in California
Presented by California Home + Design | Moderated by Jennifer Mehditash
Featuring: David Dalton, David Dalton Inc.

1:00-2:00 PM | Using Color for Maximum Effect
Featuring: Roderick Shade, Roderick Shade Design

So no matter how big or small your design project, we’re pretty sure you’ll take away something valuable– a fresh idea, new way of looking at things, or a renewed motivation for that next design project.

All Jenn-Air Master Class Studio programs are included with the price of admission. But please show up early, as seating is first-come, first-serve. See you next week!