Opening Night Party to Feature One-of-a-kind Auction of Schwinn Bikes

How Do You Ride in Style?

Schwinn EBlast 2










This year’s WestEdge floor-wide Opening Night Party will benefit Los Angeles Ronald McDonald House.  A highlight of the evening will be the auction of one-of-a-kind bicycles, generously donated by Schwinn to support the LARMH mission of providing comfort, care and support to caregivers of seriously ill children .

25 leading architects, designers and taste makers are being invited to show their creativity and put their style mark on a bike for charity. Each bike artist/designer has chosen their favorite Schwinn bike model, and will then have 4-5 weeks to customize their bike. From painted frames and branded spokes, to covered seats, unique bike baskets, and other accessories… the sky is the limit.

Participating Bike Designers/Teams Include:

We can’t wait to get the bidding started Nov. 3. TICKETS to the event are on sale now so come join the design celebration!