WestEdge SF Highlights

Wow, hard to believe it’s come and gone so quickly!

Earlier this month June 4-5, we launched WestEdge San Francisco. We were thrilled to partner with the organizers of  SF Design Week to present the co-branded “SF DESIGN WEEK HUB” at Pier 27 along the Embarcadero Waterfront (the views were spectacular).








40+ design brands joined us to show their latest products and welcome the design trade, design fans and international visitors to the Bay area for the kick-off of SF Design Week. The opening night party on June 4 was definitely the highlight of the event, welcoming 3,500 guests who were there to explore innovative products in lighting, furnishings and technology, while enjoying cocktails and some interactive play with a one-of-a-kind digital ping pong table designed by Gensler SF.

Studio bel SFDW Day 1 party SFDW








“To design something is to make a series of decisions that shape an experience for someone”, noted the evening’s Master of Ceremonies, Robert Brunner, founder of Ammunition (named Most Innovative Design in 2015 by FastCompany).

We’re already talking about a bigger SF presence for next year and want to especially thank our media and industry partners who showed such great support during this launch year.

Media partners included: The Architect’s Newspaper, California Home + Design, Dering Hall, Elle Décor, Gray Magazine, Interiors California, LUXE Magazine, Metropolis, Where SF, Ocean Home Magazine, San Francisco Magazine, and VENU.

Industry partners included: AIA SF, ASID, DIFFA SF, and IIDA.

If you missed us in SF, you can view highlights via the photo gallery here.

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